Global Reach
The Clinic is affiliated with Agency Assessments International, who have been providing similar services to major European and U.S based advertisers for seventeen years. AAI and its affiliates have offices covering UK, Ireland, Europe, Russia, South Africa, Latin America, Asia, the United States and now New Zealand. This gives The Clinic access to worldwide best practice and means that we are able to provide Australian clients with agency resources almost anywhere.
"In March 2005, the Commonwealth Bank of Australia appointed Colin Wilson-Brown, Principal of The Clinic, to advise on a review of the Bank's future brand strategy and creative requirements.
Colin brought a unique approach to the project by developing a pitch methodology (Future Retrospective) specifically for the Bank's needs. Colin was also involved in identification of prospective agencies, devising the review methodology and timetable, advising the Bank on remuneration and other contractual matters, and he was our primary point of contact with the agencies through the review process.
Colin made an invaluable contribution to the review which he helped run to best practice standards."
Poppy Liatis,
Executive Manager, Brand Strategy
Commonwealth Bank of Australia