What we do

We are in the advertising communications industry - but we don’t do the ads.

We help advertisers get the best from their agencies by advising on agency selection, negotiating remuneration and servicing structures, and optimising the relationship to achieve exceptional performance.

Part casting director, part financial adviser, part sports coach and part relationship counsellor.

"You have really inspired me with the professional manner you have conducted yourself in what I would regard as one of the most difficult areas to work in (selecting an agency). I am happily surprised how you manage to have such respect from all the people you deal with... even when they lose!"

John Mann
Head of Acquisition & Advertising
Colonial First State Investments